People are so freaking annoying sometimes when it comes to AI. 😂
There seems to be this idea that if you use AI to help you with your work, somehow your work has less value. And some people even act like they’re better than people who use AI simply because they refuse to use it themselves.
I don’t really understand that.
Just because you use AI doesn’t mean your work suddenly doesn’t have value.
Someone could spend hours writing something completely from scratch or building something manually, and even if the result isn’t that great, they’ll still say it’s better because at least they didn’t use AI.
Okay…but is it actually better?
I know there are a lot of issues surrounding AI right now. The way this technology is being implemented isn’t perfect. There are legitimate concerns about copyright, training data, the natural resources being used by data centers, jobs being affected, and probably a lot more that we’re still going to discover as this technology continues to evolve.
People’s opinions about it are obviously divided, and I understand that.
I’m not here to promote the unethical use of AI or pretend those issues don’t exist.
But I also think we need to separate those conversations from the idea that using AI automatically makes someone’s work less valuable.
I personally use AI in my business
And I’m not ashamed of that.
AI keeps me efficient, especially when it comes to brainstorming ideas.
Remember staring at a blank page because you wanted to write an article but couldn’t figure out how the heck to start it?
Yeah. That’s mostly behind me now.
I remember how much time I used to spend just trying to communicate my thoughts properly in writing. I already knew what I wanted to say. The thought was there. The frustrating part was figuring out how to put everything together so another person could actually understand what was going on inside my head.
Now I can dump those messy thoughts into AI, bounce ideas around, organize them, and then work from there.
It doesn’t mean AI suddenly has my experiences, opinions, judgment, or personality. I’m still the one looking at the output and thinking, Nope. I wouldn’t say that. That’s too salesy. That’s not what I meant. Keep this part. Delete that. Let’s try this again.
And don’t even get me started on client emails.
Replying to client emails can sometimes be a painful process. 😂
You know exactly what you need to tell them, but then you spend 20 minutes trying to figure out how to word it without sounding rude, defensive, confusing, too formal, too casual…whatever.
Now I can write what I actually want to say and ask AI to restructure it or make it clearer.
That’s incredibly useful to me.
Why would I deliberately go back to spending more time doing something manually just so I can say I did everything myself?
This is actually one of the reasons I created my AI Website Copy Prompts. I know what it’s like to sit there staring at a blank page trying to figure out what the heck you’re supposed to say on your website.
The prompts aren’t meant to have AI magically write your entire website for you while you copy and paste whatever it gives you. They’re there to help you figure out what you want to say, organize your thoughts, and give AI better context so you have something useful to work with.
Because that’s how I think AI works best anyway. Not replacing your ideas, but helping you get them out of your head.
AI is just another tool
That’s really how I see it.
Technology has always changed the way we work.
We use calculators. Spellcheck. Google. Templates. Automation. Photoshop. Canva. Website builders. No-code tools.
We don’t usually look at someone using those tools and immediately decide their work doesn’t count.
Using a tool doesn’t automatically make someone good at what they do, either. You can have access to every AI tool available and still create terrible work.
But using the tool doesn’t automatically make your work bad.
The value is still in what you do with it.
Your judgment matters. Your experience matters. Your ideas matter. Your ability to recognize what’s good and what’s complete nonsense matters.
AI can give you twenty ideas in seconds.
But you still have to decide which one is actually worth pursuing.
And no, you don’t have to use AI
That’s your choice.
If you don’t like AI, don’t use it.
If you have concerns about it, talk about those concerns. We should be having those conversations.
But I don’t think refusing to use AI automatically makes someone’s work more authentic, intellectual, or valuable than someone else’s.
And I also don’t think AI is just some phase that’s going to disappear because enough people don’t like it.
AI is here.
Maybe today’s tools will look completely different five years from now. Some AI companies will probably disappear. Regulations will change. The technology itself will change.
But the larger shift isn’t going away.
The world will constantly change, and technology will keep evolving. We’re here to adapt.
That doesn’t mean blindly adopting every new technology that comes along. It means understanding what’s available, thinking critically about it, and deciding where it actually makes sense in our lives and businesses.
So instead of only asking, “Should I use AI or not?”
Maybe a better question is:
“How can I use this tool in a way that actually makes my work better?”
Because I don’t want AI doing all of my thinking for me.
I want it helping me spend less time staring at blank pages, struggling with wording, doing repetitive work, and getting stuck on things that shouldn’t take an hour.
I’d rather spend that time doing the parts of my work that actually need me.
And if AI helps me do that?
I’m going to use it.
If you’re currently struggling with your own website copy, you can check out my AI Website Copy Prompts here.
Image by Matheus Bertelli
